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Lydia Di Francesco, MBA
Founder and Personal Trainer, 15 Minute Workout Club - Ottawa, ON, Canada

Lydia Di Francesco

For Lydia Di Francesco, MBA 2010, what started as a fun part-time job as a Group Fitness Instructor led to the discovery that she was passionate about helping women achieve physical and mental wellness. She turned that passion in a career: today, Lydia is the founder of Fit & Healthy 365, and just last month she founded the 15 Minute Workout Club, an online membership site with short, at-home workout videos. “I’m so excited to see all the amazing results my Workout Club members have gotten so far and I can’t wait to help even more women improve their health and lives!” she says.

After graduating from the Telfer MBA program in 2010, Lydia worked as a Marketing Strategist for a local marketing agency. During this time she also worked part-time as a Group Fitness Instructor and got her Personal Trainer certification. She then combined both skills in a personal training and marketing role with a fitness company. It was through these experiences that she was able to get to know how the industry worked and grow her client base. After almost two years, she left to pursue her goal of creating an online platform to help others live a healthy and optimal life. “The inspiration for creating this online membership site came out of speaking with countless women who wanted to train in-person with me, but found my location inconvenient. So, instead of coming to see me, I’m bringing the workouts to them via online workout videos.”

Lydia explains that the 15 Minute Workout Club is very unique as all the workouts are 15 minutes long or less and have a strong emphasis on self-care. “I know women are busy and usually put themselves last, leaving very little time for themselves”, she says. “These short, effective workouts maximize their time while increasing strength, shredding fat, and building stamina.”

Being a business owner, Lydia says that what she learned during her MBA at the Telfer School of Management helps her manage all aspects of the business, from content creation and marketing, to accounting and strategy: “Doing my MBA gave me a foundation of knowledge and skills that has helped me create a successful business.”

Lydia is also involved in the Ottawa community as the Chair of the Membership Committee for the Women's Business Network and as a Wardrobe Consultant for Dress for Success. She also appears as a regular guest on CTV Ottawa Morning Live and Rogers Daytime Ottawa.

Click here to learn more about Lydia’s company.

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Gabriel Di Primio
Chaohui Peng
Dinesh Kandanchatha
Brennan Loh
Michael McFaul
John Kurvink
Chantal Backman
Huw Williams
Majella Morin
Kevin Smiley
Sebastien Dignard
Chantal Courchesne
Cory Young
Jason Kerr
Frederic Michel
Christa Casey
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Jonathan Simon
Greg Matthews
Vani Edwardson
Christian Coulombe
Robert D'Aoust
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Bernie Ashe
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Ian Telfer
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Robert White
Michelle Pickett
Sarah Newell
Mike Carson
Jean F. Laurin
Ricky Chau
Matthew Spoke
Christophe Richon
Christine Kincaid
Geoff Lebano
Harley Finkelstein
Janet LeBlanc
Hugh Faloon
Patricia McCarron
Mimi Lowi-Young
Art Slaughter
Racha Farah
Andre Bolduc
George Gritziotis
Déric G. Dubien
Anne-Marie Hubert
Denis Kingsley
Alexander Leslie
Jamil Bhuya
Peter Hollett
Serge Casault
Michel Cadieux
Michael Runia
Anie Rouleau
Alexandre Lefebvre
Stéphane Bisson
Fares El Sabbagh
Vik Chaudhary
Greg Cayen
Jean L. Laporte
Jonathan Martin
Christian Dion
Martin Lalonde
Mary-Ann Massad
Simon Nasr
Jon Bartlett
Richard Zhang
Nick Quain
Wooi Seong Cheam
Angsuman Rudra
Paul Knudsen
Dennise Albrecht
Charla O'Connor
Carol T Culhane
Herbert Strongeagle
Michael Burch
Marc Dupuis-Désormeaux
Pedro Carrasco
Francoys Bourgon
Éric Charette
Vincent Douville
Hatem Soltani
François Julien
Paul S. Crampton
Lydia Di Francesco
Dinakar Vaidya
Marc Malouin
Amy Karam, IMBA
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Daniel Levac
Jean Marc Leclerc
Justine Hendricks
Paul Pinkus
Dan Hilton
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Dr. Steve Pelletier
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Our Master of Science in Management (MSc) equips students with the knowledge and skills to examine management challenges from a variety of viewpoints, conduct informed research, and uncover findings that can be used by managers to solve pressing problems.

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Our Master of Science in Health Systems (MSc) prepares students to help healthcare practitioners and managers achieve the most vital outcomes of modern healthcare: lower costs, better patient outcomes and improved healthcare services. This program trains them to “think differently” and become an agent of change.

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The Telfer PhD in Management is unique and focused, designed to create the depth and breadth that makes an impact in business – and the world. Our unique approach surrounds our students with unusual and exceptional opportunities for learning and development – just one of the many reasons we are so proud of our PhD in Management program.

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